Promoting your website with
Search Engine Optimization

SEO Tools & Resources

 

Below are tools and resources that may help you promote your web site.

 

Search Engines & Keywords

  • SEO Marketing Plan
    Before you start researching, it is a good idea to have a place to note down your research results. This information will serve you as you work through the steps to optimize your site. You can fill out this suggested Site Optimization Planner create one for yourself.

  • NICHEBOT
    There are several tools that can you can use to suggest optimal keywords for your web site. One in particular that gives you a sampling of the different tools is NicheBot. This site features several keyword research tools. All you have to do is enter your keyword search phrase and click the search button. At that point, the world of keyword search phrases will open up to you.

  • GOOGLEGUIDE
    When researching keywords, it is always a good idea to take a look around the search engines yourself and see what's out there. GoogleGuide has a reference page of all sorts of searches that you can do within Google to mine information.

 

Web Design & SEO Ranking

  • W3 SCHOOLS
    This site is full of free tutorials, which can teach you about web development languages, such as HTML, CSS and XML, to name a few. Another great feature that this site offers is that it will tell you which browser versions are compatible with the syntax of the various languages.

  • MEZZOBLUE CSS ZEN GARDEN
    This is a wonderful resource for learning about Cascading Style Sheets (CSS). This site leads to many other CSS learning sites and is loaded with examples.

 

 

Tags & Optimized Websites

  • META TAG MAKER
    This Meta Tag Maker will put the content of your tags into a format that can be copied and pasted directly into your web page.

  • ROBOTSTXT.ORG
    This site is a great resource for robot tags and robots.txt files, which will direct the search engine robots to where and where not to crawls and index your site.

 

Site Submission & Link Building

  • SEARCH ENGINE WATCH
    Showing you the ins and outs of search engines, this is a great source on search engines, searching the web and insights on the search engine industry.

  • WEB MARKETING TODAY
    This site has a wealth of information on web marketing and ecommerce with a very powerful research database.

 

Ongoing Web Promotion

  • SEVEN TWENTY FOUR
    This is a web site validation and monitoring service. They will monitor your site to see that it has not been hacked into, and will watch your links to make sure that none have broken. The first month is free for you to check out.

  • US CHAMBER OF COMMERCE
    One way to promote your site and your business is through joining your local Chamber of Commerce. This link will take you to a Chamber Directory search page, where you can locate your local chapter.

  • BETTER BUSINESS BUREAU ONLINE
    If engaging in eCommerce, this is a one way for you to put your viewers at ease, especially if you are in the process of building your reputation. A link is placed on your site that lists your record of customer service practices.

  • ROTARY CLUB
    Locate the local chapter of the Rotary Club in your area, and give a talk on your business, and distribute pamphlets and business cards with your site address listed on them.

 

General Reference

  • WIKIPEDIA
    Wikipedia is an encyclopedia that is a collaboration of information provided by its readers. It is open to the public for editing and contributing information, and is a fantastic source for general information.

  • REFDESK
    This site is chock full of all sorts of information, and links to many different types of information sources like search engines, dictionaries, calculators, calendars, newspapers, etc.